Manisha Kumari
About Candidate
Manisha Kumari, MBA candidate in Business Analytics with a B.Com (Hons.) in Accounting & Finance. Hands-on experience in financial analysis, strategic marketing, and data-driven decision-making. Proficient in Python, SQL, Power BI, and Excel. Completed projects on workforce optimization and marketing strategy analysis. Interned at Wepspace as a Business Analyst, contributing to dashboard development, workforce optimization, and market analysis. Certified in Company Secretary ICSI (Foundation & Executive) with strong business and governance knowledge. Passionate about leveraging analytics to drive business growth.
Location
Education
MBA in Business Analytics | MIT World Peace University Pune, (Maharashtra) Pursuing an industry-aligned MBA program with a specialization in Business Analytics,
B.Com (Hons.) in Accounting & Finance Shri Shikshayatan College, Kolkata | Aug 2019 – Aug 2022 | 82.22%
Work & Experience
As a Business Analyst Intern at Wepspace, I contributed to data-driven decision-making by conducting financial and market analysis, developing interactive dashboards, and optimizing workforce strategies. I collaborated on the development of the StaffSmart workforce management solution, applying tools like Python, SQL, Power BI, and Excel to enhance operational efficiency. I also evaluated business models using DCF analysis and provided strategic insights to improve marketing ROI through performance tracking and campaign analytics. 1.Conducted in-depth financial analysis and supported the development of strategic marketing plans to identify growth opportunities. 2.Designed and deployed real-time sales dashboards using Power BI to monitor performance trends and support data-driven decision-making. 3.Played a key role in building StaffSmart, a workforce management solution, by leveraging Python, SQL, and Excel to enhance resource allocation. 4.Performed DCF (Discounted Cash Flow) analysis for a startup concept to evaluate business viability and investment feasibility. 5.Analyzed multi-channel marketing campaigns, tracked key performance indicators (KPIs), and delivered actionable insights to improve ROI. 6.Collaborated with cross-functional teams and contributed to requirement gathering, documentation, and test case development. 7.Tools & Technologies: Python, SQL, Power BI, Excel, MS Office